Episode 607: Why We Chose a 3-Day Challenge Over a Webinar for Our Spring Launch (Marketing Without Social Media)
Feb 16, 2026
In this week’s pep talk, I am sharing why we are bringing back a three-day challenge for our spring launch, what makes a challenge actually work right now, and how to design one that creates real momentum instead of more noise.
In today’s episode, I share:
- 03:58 – Why challenges are making a comeback and what people actually need in this season
- 06:00 – The shift from “watch and learn” to “move and implement”
- 08:01 – What most challenges get wrong and how to design one that delivers real wins
- 10:59 – How to create a sign-up incentive that drives commitment, not just clicks
- 12:26 – Why timeliness and seasonality matter more than evergreen right now
- 14:26 – Adding fun, accountability, and community without creating chaos
- 16:45 – The intentional decision to make this challenge paid and why commitment changes everything
- 20:55 – Teaching micro partnerships as a sustainable alternative to social media
- 25:22 – Day one: the reset, stepping away from social, and auditing what’s actually working
- 28:26 – Day two: mapping visibility, nurture, and conversion into a clear strategy
- 29:11 – Day three: implementation, execution, and building momentum you can actually sustain
🔗 LINKS MENTIONED:
👉 Join the Anti-Social Reset Challenge →www.hollymariehaynes.com/reset (starting March 3rd, 2026)
🎙️ Listen to the Ditch the Social Drama Workshop and Private Podcast → www.hollymariehaynes.com/workshop
🌎 Website → www.hollymariehaynes.com
📲 Instagram → @thehollymariehaynes
🗨️ Chat with Holly → https://www.hollymariehaynes.com/chat
🔗 FREE RESOURCES:
https://www.hollymariehaynes.com/workwithme
