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Episode 303: How to Use your Authentic Story to Sell with Jessi Shuraleff

podcast Feb 28, 2023
How to Use your Authentic Story to Sell with Jessi Shuraleff

Today we welcome Jessi Shuraleff to the Crush the Rush podcast! Jessi teaches women to make sales through the art of storytelling. She shares how storytelling one-on-one or with a group has a lot to do with that feeling of “me too” – making someone feel that they aren’t alone.

Interestingly, she explains that selling is also about building relationships and creating connections. When she’s starting a new conversation with someone, she tries to understand what both people are trying to get from the conversation, and she reminds herself that she should be listening 80% of the time - and only talking 20% of the time!

Jessi shares that storytelling is valuable because it helps to create a community of likeminded people who have similar values and goals. It can also help people who are curious to expand their values and goals.

How can storytelling help with sales? It helps you build the like, know and trust factor and it makes you relatable. It simply begins with being honest with yourself and going from there.

In today’s episode:

  • The moment Jessi found her voice again 
  • How storytelling has changed Jessi’s life 
  • How your story can help you make sales 
  • How to use your pivotal moments to shine a light on your story
  • How your story helps you grow and scale


CONNECT WITH JESSI:
IG:  @thisismytruthpodcast
This is My Truth Podcast


CONNECT WITH HOLLY: 

 
Holly Marie Haynes

Written by

Holly Marie Haynes

Business strategist, host of the Crush the Rush™ Podcast, and founder of Anti-Social School™. After 22 years in Fortune 500 strategy, I built a life-first business in part-time hours. Now I help women entrepreneurs grow without living on social media.

Read my story →

A FREE PRIVATE PODCAST FOR WOMEN ENTREPRENEURS

How to Grow a Profitable Business without Social Media

A 9-episode private podcast for the founder in the messy middle of business growth. Inside, I'll walk you through the same framework I've taught 1,000+ women entrepreneurs, the one I use to run my business on less than 1 hour a week of social media. Email marketing, AI, GEO, and the systems behind a sales-generating business that runs whether you post or not.

Less than 1 hour a week. Whole weeks offline. No algorithm. No burnout.

Not sure where to start? Take the 2-minute quiz →

A FREE PRIVATE PODCAST FOR WOMEN ENTREPRENEURS

How to Grow a Profitable Business without Social Media

A 9-episode private podcast for the founder in the messy middle of business growth. Inside, I'll walk you through the same framework I've taught 1,000+ women entrepreneurs, the one I use to run my business on less than 1 hour a week of social media. Email marketing, AI, GEO, and the systems behind a sales-generating business that runs whether you post or not.

Less than 1 hour a week. Whole weeks offline. No algorithm. No burnout.

Not sure where to start? Take the 2-minute quiz →

Holly Marie Haynes is a business strategist helping women build profitable, life-first businesses without social media, through Crush the Rush™ and Anti-Social School™.

Holly Marie Haynes is a business strategist helping women build profitable, life-first businesses without social media, through Crush the Rush™ and Anti-Social School™.